Available for ambitious teams · Remote

Growth engineered for the AI‑search era.

I'm Pankaj Singh Kholiya, a Digital Marketing Strategist blending technical SEO, Google Ads, and LLM / AI search optimization to turn discoverability into durable, measurable growth.

  • Technical SEO
  • Google Ads
  • GEO / AEO
  • Web Development
0 Years crafting growth systems
0 SEO audit reports delivered
0 First-page rankings, Precision Vehicle Wraps
0 Canadian brands scaled remotely
01

A strategist who can
also ship the build.

Portrait of Pankaj Singh Kholiya
Pankaj Singh Kholiya Digital Marketing Strategist Dehradun, Uttarakhand · India

Digital Marketing Strategist with 8+ years specializing in SEO, Google Ads, website development, and LLM / AI search optimization (GEO / AEO).

I've driven measurable traffic and conversion growth for brands including Mitsui Chemicals and VNT India, and I lean on a computer-science background to support high-performing campaigns, from technical SEO and structured data to shipping full websites and even an app on the Apple App Store.

Education
M.Tech CSE · AI & MLDIT University, Dehradun
Foundation
B.Tech CSEGraphic Era Hill University
Languages
English · HindiExpert · Expert
02

Where I've made
the numbers move.

Nov 2024 – Present Remote

Digital Marketing Specialist

BubbleUP · Canadian Marketing Agency

  • Managed website content on WordPress and AEM for regional clients while maintaining SEO compliance.
  • Developed and launched the website for P&D Enterprises (Top Gun Store), a major Canadian retailer.
  • Delivered SEO for 4 Canadian clients, hitting first-page rankings for 100% of pages on Precision Vehicle Wraps.
  • Optimized pages for performance and Google Ads lead generation, lifting engagement and conversions.
Apr 2022 – Oct 2024 Dehradun, India

SEO Executive

OwlSurf Digital

  • Led SEO strategies that grew organic traffic and rankings for Japanese brands including Mitsui Chemicals and VNT India.
  • Produced 30+ SEO audit reports, surfacing high-impact optimization opportunities.
  • Executed PR, email, and HubSpot campaigns using Ahrefs, SEMrush, and Screaming Frog.
May 2018 – May 2021 Noida, India

Digital Marketing Trainer

Digiperform

  • Designed and delivered training on web development, SEO / SEM, social media, and display advertising.
  • Drove a 25% increase in student job placements while mentoring cohorts against real ROI / KPIs.
  • Built the training website and social channels from the ground up.
03

Selected work
& research.

iOS · App Store

Maintainly

A home-maintenance app launched on the Apple App Store, with personalized upkeep schedules, a live Maintenance Score, and Pro features. Concept to ship, mine.

  • Product
  • iOS
  • Growth
Search · Local

Precision Vehicle Wraps

Technical SEO and local discovery that put 100% of targeted pages on page one of Google.

  • Technical SEO
  • Local
Commerce · Web

P&D Enterprises · Top Gun Store

Designed, built, and launched the storefront for a major Canadian retailer, wired for performance and Google Ads lead generation.

  • Web Dev
  • WordPress / AEM
AI · Tooling

LLM-optimized tools

Custom apps tuned for GEO / AEO, surfacing campaigns inside ChatGPT, Perplexity, and AI search.

  • OpenAI
  • Gemini
Social Impact

NGO sites & campaigns

Websites and digital campaigns for Spirit Yoga Foundation and DKVS Aromavalley.

  • Web Dev
  • Campaigns
Research

IEEE research & more

An IEEE paper (2022), an organic-food app (React Native + WordPress), and security audits.

  • IEEE
  • Security
04

The full stack of
modern discoverability.

01

SEO & LLM Optimization

Ranking for humans and machines alike: classic search and the new AI answer engines.

  • Technical SEO
  • Google Ads
  • GEO / AEO
  • AI engine optimization
  • Entity optimization
  • Structured data
02

Website & Tools

Building and running the platforms that campaigns live on, end to end.

  • WordPress
  • Adobe AEM
  • Next.js · React
  • Ahrefs · SEMrush
  • Search Console
  • HubSpot
03

AI & Technical

A computer-science core that turns marketing ideas into shipped software.

  • OpenAI
  • Anthropic / Claude
  • Gemini
  • Custom SaaS
  • Marketing tools
  • iOS development

Certifications & credentials

  • Google Ads
  • Google Analytics
  • Digital Marketing Fundamentals
  • HubSpot Email Marketing
  • SEMrush AI-Powered Marketer
  • Bing Ads Accredited
  • CCNA
  • Algorithmic Trading
  • Malware Analysis

Let's build something

Turn search into
measurable growth.

Open to ambitious teams and freelance collaborations. Tell me what you're trying to grow, and I'll bring the strategy and the build.